Showing posts with label seo. Show all posts
Showing posts with label seo. Show all posts

Wednesday, May 21, 2014

Meta-Data for Books, Videos, and a Chance to Pick My Brain

Happy Wednesday, good people of the blogosphere! Today, I'm gonna talk to you a little about meta-data for your books, show you a couple of videos, and tell you about a chance you have to ask me a question about writing, editing, self-publishing, or marketing. So grab those pens and notebooks and let's get going!

Meta-Data for Your Books

What is meta-data? Namely, it's data that you can't see but has an impact on web search results. It's part of SEO (search engine optimization), and not something you should be skipping over when creating your novel. We're all familiar with tags and keywords on Amazon, Smashwords, Createspace, etc... But! Did you know you have keyword (description tags) available to you in MS Word? Best of all: There's no limit to how many you can use!

Screenshot time! I bet you're all familiar with this:

Now, that's awesome, right? You put in the document title, click save, and off to the races you go! But look a little closer and pay attention to the arrows:

Each of those is a field you can put meta-data into. Just click on them and they'll open like this:

Best part? If you've used certain tags previously, it suggests them. All you have to do is tick the check-box. Once you're done with the author name (it will auto-populate your user name on your computer), add tags and a title. When you're done, it'll look like this:

Then you can click save and all that beautiful, digital information will be embedded in the book file. How cool is that?

See? You had a tool and most likely weren't using it.

Why does it matter? Well, we all know what tags are and how they function on Amazon, right? Think about how many more you'll get with this function. Roll that around in your mind for a moment.

Ahhhhh, I can see the lights upstairs come on from all the way over here! Now you know.

Moving on...

Videos!

I promised you a couple of videos, so here you go:





Those were fun, huh? Yeah, that's a book trailer for I, Zombie and one for Chasing Shadows.

Okay! On to the next topic!

Your Chance to Pick My Brain

Natasha Hanova is hosting a Q&A session with me on her blog. I've agreed to take five industry related questions from readers. This is your chance to get an answer to a question you have (that you can't find the answer to here).

If you'd like to put a question in the hat, either comment below or DM Natasha on Twitter. You can find her here:
Natasha's Twitter Page

How about that? Did you all have fun?

Well, that's all for today, folks! Until next time, WRITE ON!

Jo